TAMAR SAMIR
Design Director
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About

Tamar Samir is an award-winning designer, animator, and director based in New York City with over 18 years of experience in design and branding. In her previous roles as Creative Director at Nickelodeon and Art Director at LOGO (MTV Networks), Tamar was the brand guardian, responsible for maintaining brand identity and integrity across platforms: on-air, print, web, products, and events.

Tamar is also a design educator and has been teaching at Parsons the New School for Design in NYC since 2001.

 

I’m a mission-driven strategist, designer, activist, and educator. My current work is focused on communications that agitate, educate, and move people to take action. I have over 15+ years of experience in graphic design, creative leadership, communications, education, and mission-driven activism.

My expertise includes visual identity/brand design, brand and social media strategy. I help organizations communicate authentically and with integrity. I’ve worked in design leadership positions in-house for high-profile entertainment brands. I’ve also served as a consultant on brand and social media strategy for clients in labor, activism, and politics.

My work—with highly talented teams—has won multiple design awards including Promax/BDA (Broadcast Design Awards), AIGA, Creativity Awards, and the International Labor Communicators Awards (ILCA).

I have taught art, design, and concept development at Parsons School of Design (and Pratt Institute) in NYC.

I’m passionate about gender and racial justice, public transportation, urban design, worker power, and livable streets. I’m a highly-adaptable, curious systems thinker and polymath.

EDUCATION

  • MA, Gender, Race, & Social Justice, The New School (expected 2027)

  • Graduate Certificate, Gender Studies, The New School for Social Research

  • Certificate, Design Leadership for Business, Parsons School of Design

  • Certificate, Content Writing, Cornell University

  • MFA, Design and Technology, Parsons School of Design

  • BFA, Fashion Design, Shenkar College of Engineering, Design & Art